Who is & impact?

& impact is founded and driven by me, Maja Johannesen. Over the past decade, I’ve worked on ESG strategies, CSRD reporting, SBTi carbon accounting, ecodesign, and innovation. I start with a science-based foundation and use tools from design thinking to make the work practical and relevant for the people who’ll use it.

I work openly, share what I know, and aim to hand over the reins as quickly as possible to ensure you can keep going without me.

I bring 10+ years of sustainability experience working with corporates, innovators, governments and institutions, and NGOs in several positions, such as:

  • Nordic Sustainability (DK, 4+ years) Head of innovation and knowledge, senior manager, and interim communications lead

  • Ellen MacArthur Foundation (UK, 4+ years) Policy research programme manager and government network manager

  • Metabolic (DK/NL, 1 year) Sustainability consultant and policy lead

Finally, I also spent five years as a part-time teacher and paedagogue, which might be why I love turning complex topics into something anyone can grasp.

“Some organisations treat sustainability like a checklist. I help them turn it into real change and value they can measure.”

Maja Johannessen

My approach

Evidence I ground my work in science, data, and systems thinking to deliver robust, credible outcomes.

Creative I use design thinking to turn ideas into practical solutions within the given context.

Collaborative Open communication, testing and iterations with clients are essential for understanding needs, saving time, building capacity, and fostering ownership.

Impactful approach

Get in touch

Interested in working together? Fill out the form, and I will be in touch shortly.